Why Should You Sell Your Phoenix House To A Cash Home Buyer?

Why Should You Sell Your Phoenix House To A Cash Home Buyer?

When it comes to selling a house, every seller desires to sell their homes fast for top dollar. However, the traditional home-selling method does not facilitate a quick sale due to its complex steps and procedures. If you’re caught up in a situation that demands a quick sale in Phoenix, the best way is to look for alternatives that can help you sell your home without any hassles. Selling your house to cash home buyers in Phoenix has proven to be an effective and convenient way to deal with such challenging situations. Here are the top reasons you must sell your Phoenix house for cash.

  1. If a buyer shows interest in purchasing your house with the help of a mortgage loan, it might take a considerable amount of time for the loan to get approved. Sometimes the lender may cancel your buyer’s loan at the last minute due to a change in the buyer’s financial situation. However, a cash home buyer has their own funds and does not have to rely on lenders to borrow loans to purchase your house. Hence, the closing will be quick and smooth.
  2. When you sell your house for cash, you don’t have to deal with the risks of buyer contingencies or hassles of home appraisals. As no mortgage lenders are involved in cash home sales, the need for appraisal does not arise here.
  3. If you think, “I want to sell my house fast in Phoenix without decluttering or any maintenance,” it is best to sell your house for cash. You can sell your house in as-is condition by avoiding costly repairs and renovations. Thus, you will save a lot of money required to maintain your house’s curb appeal until it gets sold.
  4. Say goodbye to multiple open houses, staging, and inspections when you sell your house to cash home buyers. They will visit your house only once and offer a quote for your property on the spot or within 24 hours.
  5. You can sell your house to a cash buyer despite having challenges like title issues, large liens, low equity, divorce, bankruptcy, fire, or flood.
  6. You don’t have to pay a single penny for closing costs and paperwork. Everything will be taken care of by cash home buyers.
  7. On average, you must pay at least 5 to 6 % of your home’s sale price as a commission to your real estate agent. But if you want to sell a house fast in Phoenix without paying any commissions or hidden fees, sell your house for cash.
  8. In a cash home sale, the seller can choose the closing date, unlike the traditional selling process where buyers decide the closing date. If you are stuck in a situation where you must sell your current Phoenix house within a limited time frame and relocate elsewhere, selling your house to a cash home buyer in Phoenix is the best choice.

At Diamond Equity, we buy houses in Phoenix and surrounding areas for a fair price. A seller can relax during the entire selling process while we handle all title work, documentation procedures, closing expenses, and other complex formalities related to closing.

4 Negotiating Strategies That’ll Help You Sell Your Philadelphia Home

4 Negotiating Strategies That’ll Help You Sell Your Philadelphia Home

Selling a house fast in Philadelphia can be an exciting yet daunting task. Intense competition exists in the real estate market, so you’ll need to use effective negotiating tactics to ensure a successful and profitable sale.

Whether you’re a first-time seller or an experienced homeowner, mastering the art of negotiations can significantly increase your chances of achieving a successful sale.

Here are four proven negotiating strategies to help you confidently sell your home.

1. Leverage Market Trends

If you’ve been thinking: “I need to sell my house fast in Philadelphia,” it’s essential that you keep up with current market trends so that you’ll be more prepared for future negotiations.

Keep an eye on the local real estate market. Gauge supply and demand dynamics, keep track of interest rates, and watch other economic indicators.

You may have more bargaining power if the market is experiencing high demand and low inventory. Conversely, you need to be more flexible when negotiating with potential buyers in a buyer’s market.

In short, you can adjust your negotiating strategy to maximize your advantages by keeping up with always-changing market conditions.

2. Fix An End Date For Counter Offers

Many buyers will make offers below what you’re expecting to get. When this happens, it’s essential to negotiate with a reasonable counteroffer.

And when you’re negotiating with one buyer, accepting another buyer’s offer is considered unethical. So, to avoid this situation, put an expiration date on all your counter offers. If the buyer you’re negotiating with doesn’t make an offer in the time afforded to them, you won’t have a problem moving on.

But you need to be careful when setting an expiration date for your counteroffer, as not giving the buyer enough time to consider things may cause them to look elsewhere. Typically, buyers are given a week or two—this is usually enough time to consider an offer.

3. Negotiating Over Repairs

Buyers may discover things that need fixing or updating when they inspect your home. In such instances, you need to be prepared to negotiate.

To avoid any major issues, consider conducting a pre-inspection before listing your home. This proactive approach will ensure you address any potential deal-breakers beforehand. Afterward, you can have more control during negotiations.

If buyers request reasonable repairs, be open to discussing them, as this will show you’re dedicated to achieving a seamless transaction. And being flexible during the negotiation process tends to result in a successful sale.

4. Create a Win-Win Situation

When negotiating the sale of your home, you need to remember that the sale should benefit both parties. Sure, you want to get the best price for your home, but you shouldn’t take advantage of someone else to get there.

If you and the buyer approach the process as members of the same team, you’ll likely achieve a win-win agreement.

And by using the four negotiating strategies discussed here, you can enjoy a successful and lucrative home sale. But if you’re still finding it hard to sell, consider selling your house to cash home buyers in Philadelphia.

At Diamond Equity, we buy houses in Philadelphia in any condition and are always willing to pay a fair price. Plus, we can close in under a month!

Four Red Flags to Watch Out For When Selling Your Phoenix Home

Four Red Flags to Watch Out For When Selling Your Phoenix Home

Even though you’re trying to sell a house fast in Phoenix, you need to look for red flags that can pop up during the process. It’s no secret that selling a home can be intimidating, but if you prepare and stay alert throughout, you’re sure to reach a successful outcome.

Here are four red flags to watch out for when selling your Phoenix house. Once you identify these, take a step back and consider your options before proceeding.

1. Small Deposit

When a homebuyer really wants to purchase your property, they’ll put in a sizable deposit as a down payment. This deposit will be considered part of the down payment when escrow closes. Serious buyers tend to make sizable down payments because they have no intention of “pulling a fast one” later. Also, a smaller deposit may indicate that the buyer is not ready to take the plunge into homeownership.

2. Buyer Refuses Legal Assistance

It’s crucial to have a complete understanding of any contract before signing it, especially when it comes to real estate. The legal language can often be intricate, so you may need professional help if you have any doubts or questions.

Consider this a big red flag if a buyer shows any signs of unwillingness when you say you want a lawyer involved. Also, be wary of buyers who don’t want to work with a title company or notary to formalize the deed of sale. And those who keep insisting that you sign an agreement—watch out for them too.

3. Excessive Buyer Contingencies

So right now, you’re probably thinking: “I need to sell my house fast in Phoenix for the best price. But if someone makes an offer with a number of contingencies attached, get your guard up—they may have a hidden agenda. They may be trying to take advantage of you—seeing how much they can get for free before they really have to pay up. Therefore, evaluating all the contingencies before signing any agreement is essential.

4. Buyer Isn’t Pre-Approved

As a seller, dealing only with pre-approved buyers can save a lot of time. Conversely, waiting for the lender’s letter may slow down the process; it could even result in a missed opportunity. Additionally, it’s essential to be wary of buyers who are not pre-approved. You could start the process with one, only to find out later that they can’t close a deal.

If you want to avoid these red flags and other risks involved in the home-selling process, consider selling your house to genuine cash home buyers in Phoenix. We are trusted investors who purchase properties as is; you won’t have to deal with contingencies, negotiations, closing costs, or commissions. At Diamond Equity, we buy houses in Phoenix, regardless of their condition or location. We offer a stress-free process perfect for homeowners looking to sell in just a few weeks. Contact us now to learn more!

Hotlanta Sales: Why Summer Is the Best Time to Sell Your House in Atlanta

Why Summer Is the Best Time to Sell Your House in Atlanta

There is a lot to consider when you are selling your home. What time of day is ideal for attracting the largest number of potential customers in your market? When is the best time of year to sell a house? You’ll get various answers if you ask a group of homeowners those questions. But as a wise homeowner, you should know when to place that sign in the front yard. As Atlanta basks in the scorching sun, here are some reasons this summer is an excellent time for homeowners trying to sell their homes.

More Daylight

The sun sets earlier in the winter than in summer, so utilize the few extra daylight hours to sell your home this year. You’ll have more chances to take gorgeous images for your listing and demonstrate your curb appeal to everyone. You can schedule midday and evening showings since the days are longer.

Before the New Academic Year

Before the new school year starts, many prospective purchasers will be eager to have their families settled into a new house. Summer is the last chance to make sure this occurs, so it makes sense that many people will be looking to close the deal before summer ends. This need is advantageous for homeowners who want to sell a house fast in Atlanta successfully.

Curb Appeal Is at Its Best

Increasing your home’s curb appeal, which peaks in the summer, is one of the quickest methods to raise its value. What house doesn’t look more appealing when the trees are green, the flowers are in bloom, and the lawn is well maintained?

Improve Your Home

It is simpler to complete exterior projects when there is sunshine and a summer breeze. Many people also do maintenance tasks to make their homes look their best. Consider projects like maintaining garage doors, resurfacing driveway cracks, or applying fresh window sealant.

Summing Up

The chance to sell your home and start your next adventure grows as Atlanta’s summer temperatures climb. However, working with reliable cash home buyers in Atlanta can be your ticket to a smooth transaction if you’re searching for a simple and quick selling process. At Diamond Equity Investments, we provide a simple substitute for the standard selling procedure, doing away with the need for repairs, showings, and drawn-out negotiations. Contact us immediately to see how our knowledge and dedication to client satisfaction can make your summer selling aspirations a reality.

Why Selling Your House Now In Atlanta Is A Good Move

cash home buyers in Atlanta

Right now, it’s a great time if you want to sell your house fast in Atlanta. The bad conditions of 2022 have more or less subsided, and now buyers are once again flooding Atlanta to scoop up desirable homes.

So if you’ve been wondering, “When is the right time to sell my house fast in Atlanta?” – read through this blog to learn how you can achieve a fast and profitable sale from cash home buyers in Atlanta.

1. Rising Demand

There’s been a high demand for Atlanta properties in recent years, mainly because the city is clean, modern, and multicultural.

Buyers are actively shopping for homes in this city, and there’s demand for both affordable and high-end properties. People can’t wait to be part of this vibrant community and are willing to pay top dollar for properties.

The city’s continuing development and status as a bustling economic hub are driving up home prices, making this an excellent moment for homeowners looking to sell and relocate.

2. Lowest Interest Rates

The mortgage rates in Georgia are slightly lower than the national average. And even though mortgage rates have been climbing over the years, there’s still plenty of demand for homes. So in Atlanta, even if you have to pay a higher mortgage rate, it’s worth it since living here is ideal for so many reasons.

3. The Competitive Market

Tons of demand for homes in Atlanta make it easier to sell your house quickly for top dollar. Also, you could spark a bidding war, leading to a higher selling price.

And when you choose to sell in this highly competitive market, you can steer clear of the prolonged process and all the uncertainties that come with traditional home sales.

4. Sell Your Home Fast & For Cash

Although the current market condition is favorable to sellers, it can still be challenging to sell, especially if your home needs work. Plus, dealing with non-stop showings can be a pain, and you may have to negotiate for weeks or months.

This is why many home sellers choose to skip the hassles by selling to cash home buyers in Atlanta. Real estate investors can make the process more efficient and less distressing.

  • Faster Sale: Cash buyers can close deals quickly, often in just a few weeks. There’s no waiting for a lender, so the process is much quicker.
  • Flexible Closing: When you sell your house in Atlanta to cash buyers, you can ensure the sale is finalized on a convenient date.
  • Reduced Stress: Selling your home for cash to cash buyers means no staging or showings and no dealing with the uncertainties associated with a traditional home sale. Plus, there are no real estate agent commissions.

We buy houses in Atlanta and ensure a hassle-free home-selling experience. Contact the Diamond Equity team today! Get a fair, no-obligation cash offer in under 24 hours!

Improving Your Atlanta Home Before A Sale: What To Do

Home improvement tips

Are you planning to sell your house fast in Atlanta? If so, you need to make value-boosting improvements beforehand; otherwise, it’ll sit on the market for months. If you’re wondering, “How can I sell my house fast in Atlanta,” this blog is for you!

Below, we discuss four important upgrades you should consider before selling your home.

Kitchen Upgrades

The kitchen is often seen as the heart of the home, so improving this space will help you sell your Atlanta home quickly. Buyers want a modern, functional, and aesthetically pleasing kitchen, so make sure your kitchen is all that and more. Here are some kitchen improvement ideas to consider:

  • Update countertops with granite or quartz
  • Replacing old appliances with energy-efficient models
  • Paint or refinish cabinets
  • Install a stylish backsplash

Remember, even small changes can make a big difference, so don’t hesitate to invest in your kitchen—doing so will help you sell your house fast in Atlanta.

Bathroom Remodeling

Much like the kitchen, bathrooms also play a significant role in determining a home’s overall value. Well-designed, clean, and modern bathrooms will make lasting impressions on visiting home buyers and convince them to make an offer. Consider these bathroom remodeling tips:

  • Replace outdated fixtures with modern designs.
  • Install new tiles on the floor or in the shower.
  • Update the vanity and sink.
  • Consider adding storage solutions to maximize space.

Landscaping & Curb Appeal

First impressions matter, and that’s why improving your home’s curb appeal is vital, especially when you’re looking to sell your house fast in Atlanta. Here are some tips that’ll help you enhance your home’s exterior:

  • Trim bushes and trees to keep them tidy.
  • Plant colorful flowers or shrubs.
  • Power wash the exterior of the house.
  • Update your mailbox and house number.

Energy-Efficient Improvements

Energy-saving improvements benefit the environment and make your home more attractive to eco-friendly buyers. In short, by investing in energy-efficient improvements, your home will be able to command a higher price. Some good energy-efficient upgrades are:

  • Installing solar panels.
  • Adding insulation to the attic and basement.
  • Replacing old windows with energy-efficient models.
  • Upgrading to a smart thermostat.

Ultimately, selling a home can be easier if you improve your home beforehand. However, if you don’t want to go through the hassle of making repairs and upgrades, consider selling your house to cash home buyers in Atlanta.

At Diamond Equity Investments, we buy houses in Atlanta in any condition and always pay a fair price. When you sell to us, you don’t need to worry about making repairs or renovations beforehand. Call us to get a fair, no-obligation cash offer in 24 hours!

How Tenants Take Advantage Of Inexperienced Landlords

How Tenants Take Advantage Of Inexperienced Landlords

Having an additional property can bring in rental income. But becoming a landlord isn’t as easy as it may seem. You’ll have to put in a lot of hard work and be dedicated to ensuring the property is taken care of and that your tenants are happy.

You must consider all the pros and cons before deciding to become a landlord, and you must also consider the financial and legal responsibilities involved.

And it’s important to remember that your tenants may try to take advantage of you and your property, even if you treat them well.
Below, we discuss the common ways tenants take advantage of inexperienced landlords. We also provide valuable solutions.

Hiding Property Damage

Some tenants will try to hide the damages they’ve caused so they don’t have to be held accountable. Unfortunately, when this happens, the landlord is the one who’s on the hook for the damages, as it’s their property at the end of the day.

For this reason, landlords need to be aware of the signs that indicate their tenants might be trying to hide property damage.

If a landlord can spot these, they can take necessary steps to prevent their tenants from hiding anything.

If you’re short on money and unable to cover repair costs, consider selling your rental property as is to one of the most trusted cash home buyers.

Subletting

Tenants may also try to sublet if they know their landlord is inexperienced. Subletting is when a tenant “rents” out of the place they are renting to pull in additional income without the landlord’s knowledge.

Most rental agreements specifically preclude subletting, so if a tenant goes ahead and sublets anyway, they could be evicted.

As a landlord, you want to avoid your tenants subletting. You’ll have no idea who the other “renter” is, and they may trash your place because they know they’re not going to be held accountable by you.

If you suspect that your tenant is subletting your apartment, there are plenty of routes you can take to address this problem, but that’s a subject for another post.

Hosting Wild & Disruptive Parties

Tenants that throw wild and disruptive house parties can cause many problems for landlords. Not only do they disturb the neighbors, but they can also get the landlord in trouble with their homeowner’s association (HOA).

Landlords need to know how to spot these tenants early so they can take steps to prevent them from renting in the first place.

Also, landlords must have certain policies to protect themselves, such as a zero-tolerance policy for disruptive behavior and loud parties.

Furthermore, they need to screen potential tenants thoroughly so they can identify any possible problems before signing a lease agreement.

Hot Swapping

Hot swapping is when a tenant takes advantage of an inexperienced landlord by changing the rental agreement terms without the landlord’s knowledge. It has become a significant issue for novice landlords unaware of their rights and obligations under tenancy laws.

If a landlord doesn’t take steps early to prevent this, they can be left with hefty repair bills and unpaid rent. In short, by exploiting loopholes in the law, a tenant can gain an unfair advantage over their landlord.

As a landlord, you need to know what your rights are, and you need to know what protections your rental agreement affords. If you have an air-tight rental agreement, a real estate lawyer you’re familiar with, and a firm understanding of your rights as a landlord, you can prevent hot swapping from ruining you.

Lease Squatting

Lease squatting is a significant problem many landlords face, and it’s a costly one to deal with.

Essentially, the tenant refuses to vacate the property at the end of their lease without legal justification or the landlord’s consent.

This issue is particularly prevalent in high-demand areas where the availability of rental properties is low.

Landlords can suffer significant financial losses because of lease squatting, as they cannot collect rent from these tenants and must pay legal fees to evict them. However, a landlord who knows their rights can take steps to prevent this from happening.

If you’re a landlord facing these problems and you’ve had enough, consider selling your rental property to Diamond Equity Investments. We buy houses in different parts of NJ – Cape May County, for example, regardless of their condition or location. Plus, we can close a deal in under 30 days.

Call us and ask: “Can I sell my house fast in Cape May County, NJ?”

Why Agent-Assisted Home Sales in Camden, NJ Often Fall Through

Why Agent-Assisted Home Sales Often Fall Through

Selling a home can be a daunting task. But the process can be smoother and easier with a professional, experienced real estate agent on your side.

But real estate agents aren’t perfect; often, deals they line up fall through at the last minute. In short, home sellers need to understand this and other relevant risks before hiring real estate agents.

The sections below discuss the problems that often cause realtor-assisted sales to fall through at the last minute.

Buyer Fails To Secure A Mortgage

For many home sellers, an agent-assisted sale is the best way to go. But even if you have an experienced real estate agent on your team, they can’t ensure the buyer you’ve got lined up gets approved for a mortgage.

Banks and other lenders deny mortgage applications for the following reasons:

  • The buyer failed to meet the bank’s requirements.
  • The buyer’s income is not enough to meet debt repayment obligations.

This is why all parties involved in a home sale need to understand the criteria for mortgage approval. With this info, parties can ensure all necessary steps are taken before attempting to close.

Buyer Backs Out After The Inspection

Home buyers are usually eager to make a purchase. But the excitement can quickly turn into disappointment if a home inspection reveals issues that buyers weren’t aware of before.

Unfortunately, the buyer backing out after the inspection is the main reason many home sales fall through. To avoid this, both the buyer and the seller need to be aware of the issues an inspection can turn up, and they need to have a plan for resolving these issues.

If the buyer isn’t blind-sided by bad news after the inspection, the deal won’t fall through. And as a seller, you need to be transparent from the get-go.

Cold Feet

Buyers often get cold feet while the closing process is underway, and they back out without cause. Cold feet can be caused by a range of factors, like emotions, financial issues, unexpected problems with the property, or changes in personal circumstances.

Buyers to research homes thoroughly and consider all possible costs associated with purchasing before making any decisions.

Negotiations Go Nowhere

Negotiations are a crucial part of the process. This is when the buyer and seller go back and forth with offers and counteroffers in the hopes that a deal can be struck.

Unfortunately, negotiations can fall apart for various reasons, and when they do, the buyer and seller will likely disengage for good.

Several factors can lead to this, like lack of knowledge or miscommunication between parties.

Suppose you’re aware of the issues that could arise during negotiations. In that case, you can work with the other party to come up with a mutually beneficial solution and avoid the hassles associated with a sale falling through at the last minute.

Title Complications

Home sales can be complicated, and title complications make an already long and grueling process even worse. If a buyer runs a title check on your property and it turns up many issues, chances are the buyer will back out right then.

To avoid this, the seller must get all legal documents in order and make sure their title is clean.

Ultimately, selling a house with a real estate agent is not always the best option. If you don’t want to invest in repairs, staging, or marketing, then avoid the real estate agents altogether and choose to sell your house as is to the most popular cash home buyer in Camden County.

Selling for cash means zero hassles, no delays, and no unexpected issues derailing the sale at the last minute. Call us and ask: “Can I sell my house fast in Camden County, NJ?”

Should You List Your Atlanta Property Or Sell It Directly To A Buyer?

Should You List Your Property Or Sell It Directly To A Buyer_

Are you planning to sell your house? If so, it’s essential to understand the different ways you can sell; then you must decide which method is best for you. There are several factors to consider when determining the best home-selling strategy. Weigh them carefully to ensure you choose the option that results in a profitable sale.

Here are some of the key things you should consider when deciding which home-selling method is best for you.

Time

Deciding whether to list your house or sell it directly to cash home buyers is an important decision that should be taken seriously. And time is a crucial factor to consider when making this decision, as one method is fast while the other is lengthier.

For those who want a fast sale, selling directly to cash home buyers in Atlantic County is the way to go. You won’t have to negotiate, and you won’t have to spend time, effort, and money doing pre-sale repairs.

Yes, selling the traditional way will likely yield more profit, but time will be a significant expense. To determine how much time you want to spend selling, pick the best method for you.

Convenience

Selling a house can be difficult, especially if you’re selling yourself or listing the traditional way. However, selling directly to cash home buyers can make the whole process hassle-free and convenient. Our cash home buyers in Atlantic County will ensure you close quickly, and if you sell to us, you won’t need to make any repairs or renovations in advance. Plus, there are no fees or commissions.

Condition Of The Property

Another essential factor to consider is the condition of your home. If it’s in rough shape, selling it the traditional way will be tough. On the other hand, if your property is in good condition, it may be worth selling the traditional way, as you could find a buyer willing to pay top dollar. But if you’re selling a rundown home or one that’s tied up in legal issues, selling directly to cash home buyers may be the better option. Either way, understanding the condition of your property is vital when deciding which selling method is best.

If you decide to sell it directly to a cash home buyer, we can help you. We buy houses in Atlantic County, NJ, for fair cash at Diamond Equity Investments. We can close in under 30 days, and you’ll come away from the sale with cash, peace of mind, and total satisfaction. Reach out to learn more about how we help homeowners just like you!

How To Increase The Value Of Your Home In Philadelphia & Achieve A Quick Sale

How To Increase The Value Of Your Home In Philadelphia & Achieve A Quick Sale

Selling a home in Philadelphia can be challenging, especially if it’s not a seller’s market. That said, you can sell your house in any market if it’s in good condition and seen as valuable. If your home has several features that make it high-value, more buyers will be willing to pay top dollar for it. Consider these tips to boost your property’s value and sell quickly in Philadelphia.

Increase Storage Space

To sell your home fast and for a fair price, you need to first understand what buyers are looking for. One thing ALL buyers want is storage space. Having limited or no storage space in your home can discourage otherwise interested buyers from making offers, resulting in your house being on the market for a long time.

Increasing storage space should be a top priority to attract more buyers to your property. If buyers visit your home and see plenty of storage space, they’ll have an easier time envisioning living there.

To increase storage, add shelving units and cabinets. Ensure these fixtures are high-quality, as low-quality additions won’t increase your home’s value.

And if you don’t have enough time or money to work on these improvements, consider selling your house as-is to cash home buyers in Philadelphia.

Use Energy-Efficient Features

Adding energy-efficient fixtures and appliances to your home is an excellent way to increase its value and attract more buyers. These additions will make your home more comfortable and help you save on energy bills.

There are many options available when you want to reduce your energy consumption. For example, you can install LED lighting, double or triple-glazed windows, programmable thermostats, heat pumps, and solar panels.

Additionally, upgrading your appliances to models with high-efficiency ratings can help you lower your utility bills and increase the value of your home. In short, if your home is filled with fixtures and appliances that make it more comfortable and energy-efficient, more buyers will want it!

Focus On The Exterior

When you’re selling your home, curb appeal will be significant. So making simple improvements to the exterior of your home, like replacing the garage door and cleaning up the front yard, can make all the difference when it’s time to attract buyers.

Accentuating a colorful spot in the garden is also a good idea if you want to boost your home’s value and make it more attractive to buyers. These minor upgrades are easy to implement and cost-effective, and they’ll make selling a breeze.

If you don’t have enough time or money to carry out the renovations that’ll attract a wide range of buyers, consider selling your house to Diamond Equity Investments. As an experienced cash home buyer, we buy homes in Philadelphia and neighboring areas and always pay a fair price. Choose us when you want to enjoy a quick, as-is home sale.